finding a band
We started looking at a band for our music video, within our group we discussed that the genre of the song that we looked at was indie, after thinking that rock, rap and heavy metal wouldnt be a good song to try and do a music video to as the personalities of our group fit more indie. The bands that we looked at were The 99s, Pk and the Painted Lillies, we decided through group discussion that the best band to fit our idea's were The 99s and the song 'oh me, oh my' we discoverd this band from http://www.unsigned.com/, we then emailed one of the members of the band James Loughlin to see if we could use there video and the response was good as he was happy for us to use his bang and gave us the best of luck.








This was the email that we sent out for permission to use the song.










This was the good news from James about confirming our permission to go ahead and film with there video.

The start of the find your love song by drake begins with him and a man speaking in different language and there is text at the bottom of the screen to show you what there saying, as the first picture is of a wall with 'dead' written on it in red to probably show that it is blood and saying that love is dead perhaps, then an old man speaking to drake still as you can see his lips moving with the beat to the song in the back ground. as it cuts to another picture of a 'rasta' man standing there as in zooms in close to his face, then is goes back to drake as he is still being spoken to by the old man, then a few shot reverse shots between them and a 'hot' girl perhaps the old mans daughter and hes telling drake off for being with her. Then it goes to him in a recording studio looking confused and struggling to make something right with his hand on his head looking sorry for him self, then it goes back to him and the old man and looks like they've reach level terms and it cuts back to being in the studio and hes looking happier now finally found what he wanted and now working with it, as he is singing in the studio its doing like shot reverse shots of him in studio and walking down a street being watch by people around him in a poor town and then to a night club where he sees a girl he likes but she is with the 'rasta' man from the start of the video looks over and sees drake looking and it cutback to drake in the studio trying to make his track better to try and win over the girl it is trying to enthasise, from his lyrics as well when he says 'nothing is going to tear us apart' and 'its more than just a mission' as it does a lot of shot reverse shots between them drake and the 'rasta' man in the club. As he then leaves the club looking unhappy until he sees the girl on her own outside as he kisses her hand as a mate of the 'rasta' man sees him and goes to tell the 'rasta' man, as a group of people on motorbikes go past and then back to drake with the girl as they are all 'touchy' with each other as you see the friend of the 'rasta' man turn up and the camera shows him behind bars to start which could show his actions which are going to be taken might put him in prison as he goes to tell the rasta man about drake being with that girl, as you see a sequence of shots of drake with the old man, the rasta friend and drake by the beach with this girl. The ending is you see the 'rasta man get told about drake being with the girl and it ends so you see the suspense and expect there to be a song following on from this.

My third video and digi pack i will be looking at is Drake and his album 'Thank me later' this album was realised June 15Th 2010 by young money entertainment and cash money records, within a week of realising his debut album it sold over 447,000 copies in just America alone.
Drake is quite a new artist in the music industry who made it big through himself he didn't really anyone to help him he basically followed the American dream from starting off with nothing and getting big by one of his fist well known songs that he did with other well known artist like lil wayne, kanye west and Eminem, that song talks about 'how he had nothing do for me' is a lyric he uses saying that he doesn't have anything done for him and he made it him self. The song i will be looking at by drake is 'find your love' which talks about him searching for his love with a girl.

The front cover of his album is a white back ground with his picture outline and painted in with a black paint and a red shadow outline with his beard and his neck and a item of clothing he is wearing looking very serious and again like hes perhaps showing off in a way how the title is 'Thank (drake) me later' and hes standing there and his image is almost showing arrogance to his work saying he knows its going to be good and will be a bigger seller before he actually released it. The black outline with the red shadow fits quite well i think to the pictures because it almost looks like its digital and its being like video and it just gone blurry but hes not affected by it. Thank me later means from his point of view which he has quoted 'when my album becomes big you will be the one asking for something not me trying to make my dream happen i will be your dream and i will make it reality'

This is the inside cover of the album the first page is a picture of drake looking like its been faded a bit with glasses on and again its a black and white picture of him with a gold ring around his picture which could show loyalty and riches, it could almost be saying he thinks he deserves him to be on a coin or a paper note as hes sitting in the same pose as the queen.

The other side of the picture is a angel figure all in black which could be saying its bad or it can be like trying to say that drake is better than an angel and like she looks up to him by how she is looking in the picture to almost say drake is 'god' and as his album is called thank me later she might trying to be asking for something as he quoted he will make dreams reality so he is showing that he is a strong figure. So its showing that he is comparing himself to a angel and saying he is 'better' or more important and perhaps hes in a 'league of his own'.

The back of the album cover has got like a weird almost tribal pattern going around the outside with in the corners there are little love hearts which could show that a lot of his songs are to do with love especially the one I'm focusing on 'find your love' the songs are like all going round a pattern in the middle of the cover showing that those songs could all almost be worshipping that symbol or showing that the symbol means something to do with his songs and that the all revolve around it. The writing at the bottom is explain all the music industries used to make this album and the artists that are featured in it and the logo's of some of the companies. The cross in the middle of the cover could show that he is religious or could show he believes in god etc and from the inside cover of the angel means hes religious.

The poster for this digi pack is a picture of drake coming out a plane saying thank me later as if to say that his riches have paid off now and he is wealthy with a suit case and all his 'swag'. With bright lights as well showing riches, the way how the thank me later words are in big standing out font show he really means it and is confident about how 'big' this album is going to be and he is almost comparing it to the jet behind him saying its as big as that. You can also tell that he is rich from his private jet in the back ground, the bag symbolises rich from in films when you see someone with a bag like that full of money showing a similarity.

At the start of this song 'sunglasses at night' its a black background as 'Skepta' in writing comes on to the screen in white neon writing, then it cuts to a picture of a man 'skanking' with a blue background then to a black screen to the beat of the song, then to a red colour one then to a blue one again back to red as it starts the lyrics with a persons face with a close up of the lips with two rings of neon light round in blue and yellow as it goes to loads of white neon lights around them as they move to the lyrics being said as it cuts back to skepta with glasses on to show hes wearing his at night, in a red back ground then to blue then to a long shot of his body. Then it cuts back to a girl singing with a tongue piercing to then a girl with long eye lashes as her outline of her eye ball has red neon rings surrounding it as it keeps cutting between shot reverse shot of him in blue and red back grounds. Next it cuts to a shot of a lady figure as a long shot with white neon lights following her movements as she moves to the beat of the music with a blue background as it goes back to skepta and cuts the picture in 3 parts and add's them in on the beat to make a full picture, as he then starts to sing the verse as it cuts with shot reverse shots to him and a girl as neon lights keep surrounding him as it goes from through different colour of the screens between violet and red because a lyric in the song says 'roses are red violets are blue you know i got my eyes on you' as it goes between some artist like JME from a red background to a Violet one again using a lot of the red and violet to show the meaning of the song. The chorus starts again with a girl singing it with a white neon lights surrounding her lips as she speaks it moves to the sound of the beat as it cuts back to skepta dancing with lots of strobe lighting affects around him which you see through out the video, and then back to the girl singing the chorus as it keeps cutting between different shots of girls in the red back ground which means 'roses' so showing there more for a girl and violet which is a blue colour is for a boy. It then cuts to a shot of a girl dancing but you can only see her outline through neon lights as skepta appears one side of her dancing in the shot and then the next which keeps on changing alternatively, as it then zooms in on a 'sexy girls' body as where there eyes are on the girls you see neon lights coming out of them and then skepta you see the same as it shot reverse shots between him and the girls, as the next shot is of him dancing with a lady with there sunglasses on as it shot reverse shots between them and the girl. Then the finishing parts to the song he takes his sunglasses off and walks of the picture as it dissolves out and the group he is part of 'boy better know' as it flashes and then disappears to end the song.

The start of the 'i need you tonight video' begins with professor green sitting in a living room with him holding a phone in his hand with a sound of a ticking clock in the background saying he is waiting for a call or to call someone, then as the music begins he starts to stroll up and down and it switches cuts between him and the person hes trying to call who looks casual as she is shaving her legs, still with emphasis on the phone, then it cuts to a shot of a girl dancing in a sparkly dress and back to him grabbing the phone to make the phone call. Then he pulls down a screen which is supposedly the screen pad on the phone as the numbers are dialed, then on the screen where you see the numbers dialed you see it say 'RING RING' as well as hear it, as it cuts to the picture of the girl hes ringing as she picks up the phone and there is a split screen with them both talking. He gets rejected basically and he starts his lyrics then to the song as the split screen ends and hes cleaning a pair of his trainers with a toothbrush, as it then cuts to him opening the fridge full of beer showing that perhaps hes planning on a party. It then cuts to him on his bed as he throws down a magazine it jumps to him with a girl dancing as his singing shes all over him, then back to him sitting in the living room when a crowd of people in the background has been green screened in to show that its a party and hes still not got a girl there for him as he is sitting on the sofa on his own, then a girl cums and gets him up on the dance floor and he starts singing about her as it cuts between shots of him and her as it shows him sitting down as the crowd in the back ground go as if there on a sheet of cloth. Then he sees her and starts following her through lots of scenery from a party to the streets of London to her house as shes walking into her bedroom back to his own place in the living room again, as it green screen him in to a shot with a close up of her face in the background as he turns a rip through the screening which she was being filmed on into another one of her and this goes on for 2 more screens as he gets back to his living room again and in his lyrics he says 'next time she phones me I'm not even going to pick up the phone to speak init' as hes gone on how shes just using him and hes saying its enough until she rings him back once saying 'give me a time and a place' he goes back to her as the phone call is done on split screen and at the end the screen goes up and hes in a room with her as she starts being all over him, as it cuts to another artist in the song Ed drewett as he sings a bit of the chorus and then back to the girl and pro green as she carries on being all over him. Then it shows a shot of her walking out a door but on a t.v as he puts his hand through trying to follow her as it goes through several different scenes starting outside his house then a park as a jogger runs into his out stretched arm, then just into the street with the Ed drewett lad there as he seems to be in the way as he gets tapped on the shoulder by the out stretched arm and slapped in the face as it goes all the way to her house as he gets his fingers trapped in the door and then a long shot of the room where there are 4 t.v's o the scenery where he has put his hands through as he pulls it back through all of them. Then hes at a party trying to explain that hes not normally like a lad to following girls etc as it goes between shot reverse shot of him talking to a random couple and how they are laughing at him to a lad trying to chose a song through a bunch of records, as he then goes between lots of different people on about this girl and know one seems to care as it cuts back to a shot of her dancing again and Ed drewett. Then pro green sitting on his sofa again in a zebra suit/pj's looking all miserable because of this girl as a party is going on in front of him and stuff is happening all around him but he just sits there gorming into the floor, Then it goes hot reverse shots of him standing there and the party as he says 'swear down its just a song in real life this would never happen to me i am a pimp, women chase me i do not chase women swear down' as his zebra pj's get striped off him as hes wearing a suit and sees a girl and turns round and starts talking to her as it cuts to him at the end laughing.

This next album i will be looking which is called 'microphone champion' is by an grime artist called skepta (Joseph junior Adenuga) who is from Tottenham London, he started his career with his brother JME (Jamie Adenuga) and was then known shortly through out most of London and then the UK with such songs released with other grime artists like, 'too many man' and 'private cellar' which featured a lot of his meridian walk crew from Tottenham, but he has worked with other artist such as Wiley, Chipmunk, Tinchey Stryder, N-dubz and Jay Sean.

The song that i will be looking at from this artist is 'sunglasses at night' this song is basically about again same as the first one a boy wanting a girl from a quote of the song 'roses are red violets are blue you know i got my eyes on you'.

This is the front cover of the album I'm looking at 'microphone champion' from the artist skepta. The whole meaning of 'microphone champion' was from him and another member of his group hes in 'boy better know' Wiley, who realised an album called race against time and the whole boxing thing is because they fell out and Wiley left 'boy better know' and went back to 'roll deep' so they were battling for the top spot of the album charts.

The front of the album cover is 'skepta' with boxing gloves on in a set position to fight with his name on a plaster across the screen in bold writing with the title of the album at the bottom in italics, the fact that the person him self looks focused on what his job is intend, that fact on the front cover is sweating might give an image that he worked for his album and his image and the fact hes wearing boxing gloves shows he has fought hard for wear hes at in life and that he is fighting his rival 'Wiley'. His name being on a plaster 'Skepta' might show like hes the one from how he can heal people like Jesus, showing he can change people as well. The fact his title 'microphone champion' is in Italics shows his lyrics inside the songs might mean something and are of an art maybe that his a lyrical king from the 'champion' part.

The inside of the album cover is both skepta and his rival Wiley with there picture of the 'racing against time in there boxing match to see who wins the number 1 spot on the urban 20 albums hit list, there both wearing the typical conventions of a boxing match like blue and red because before a fight you get told what corner your in a the mostly common colours used are red and blue, they have both also got the focused look in there faces with the set positions on with the hands. The back ground is a gym most likely where they fight.

The back of the album cover is quite simple and not as complexed and got a meaning behind them like the front and inside cover, its just plain white tiles everywhere with the songs listed down the left hand side in black outlined writing with a plaster in saying 'boy better know' in gold Writing which could be indicating they are looking for it to get a gold platinum album, wishing that it makes it big. The song i will be looking at is track 17.

The poster of the album is of him looking serious again probably sending out a message for Wiley or his 'haters' saying that what he is doing is meaningful and he wants to show that this album is going to be big and challenges people about it, there is know advertisement on this poster because its mainly a grime artist so he wont have such a big music industry behind him in the sense of recording studios and etc because they do a lot themselves and promote everything through videos on a website http://www.grimedaily.com/ or http://www.youtube.com/

The first of my digi packs i will be analysing is professor green's (Stephen Paul manderson) his newly released album 'Alive til I'm dead' and the song i will be focusing on is 'I need you tonight' professor green is an early establishment to the music world when he was signed up on 12Th February by the label 'The beats', then after in July he won the jump off myspace £50,000 rap battle, then in 2009 he did touring with lily Allen.

The song I'm focusing on 'i need you tonight' was originally signed by virgin records, the song basically is about him trying to get girls and saying that hes a pimp and that girls should chase him but in the video its the other way round and he goes after the girl like 'feening' for her.

The front cover of Professor green's album is a picture of him 'posing' looking upwards quite seriously with his tattoo on his neck out saying 'lucky' could be showing this off to say that he is lucky about this album and has a feeling it will do well, also he looks like he has 'polished up well' so looks like he is perhaps wearing a bit of make up for the picture. He almost doesn't look real in a way from how is shadows are on his face and the looks of his eyes in the way they are colour contact lenses, also he has got a big scar on his neck were he has had to have a skin graft and it looks like it has been covered up quite well through shadowing etc even though its noticeable if pointed out. The writing is in thin font at the top of the page starting in white and then goes to like turquoise colour saying the title of the album 'Alive til I'm dead' with the parental advisory label at the bottom left of the cover.

This is the inside of the album cover another picture of himself looking quite sternly at the camera looking a bit like 'death' or again you could say serious, hes dressed in a casual black t-shirt with tattoos showing on his left arm again which could showing signs of him being rebellious maybe. The background is quite dull and is not a lot of 'life' to the picture so from the title of the album 'alive til I'm dead' might emphasise the fact that he is trying to look for dead than alive or proving a point from his side of life that you will always be alive until you die which seems obvious but it can have meanings to it.

The other side of the album cover where the CD will go over is again him with a colourful top on this time showing more a of a brighter side to him with his head turned to the side still and his tattoo on his neck showing again so is still trying to be 'rebellious'. The colourful top might show a change of from the first bit showing death and this bit where the CD will be going is showing life indicating that the CD will be good and showing life to hi music, also he has rolled one of his sleeves up to show his tattoo of a stick man in blood which was him after he got stabbed its showing that he still alive even though he was at risk of death like the tattoo on his neck saying 'lucky' was that hes lucky to still be alive after what happened and its basically saying you can do whatever you want don't let anything get you down. The way he has turned to the side is to say he doesn't want to go back down the road that he has been down and he wants to live the new him until he is gone through natural life.

The back of the album cover is in like a sepia colour almost with a human figure (professor green) walking with a chair in front on a photo shoot so its showing the end of the album kind of from how hes had pictures through the picture and now hes at the end and the chair probably symbolises him going to sit down for rest until hes ready to release the next album.

The songs hes done are on the side in small white font with all of the producers, studios and featuring artist in with the professor green logo.

The poster of the album is again a picture of his face showing another one of his tattoo's on his neck with his initials PG, also although he isn't hes go his right ear pierced and assumingly is supposed to mean you are 'gay' s he might be showing a feminine side plus with how hes looking is like a poser and a stereotypical model, this doesn't really send out a strong message to the audience but it is probably saying hes concentrating but he is just waiting for something like a number one spot etc.